Chapman Freeborn blog

Brazil gears up for private jet market expansion

The eyes of the world are on London this summer, but behind the scenes preparations are already underway for the next two major international events – namely the World Cup in São Paulo in 2014 and the Olympic Games in Rio de Janeiro in 2016.

The award of these two global showcases follows the emergence of Brazil as an economic superpower and it’s easy to see why many private jet companies consider it a key market for the future expansion of business aviation (last year Forbes reported that the country’s economy was creating 19 new millionaires every day).

Against this backdrop of economic growth, we’re just two weeks away from the start of the Latin American Business Aviation Conference & Exhibition (LABACE) in São Paulo from August 15-18 and the organisers are anticipating it will be the most successful show yet.

In a recent press release ABAG (Brazilian Association of General Aviation) said it expects this year’s event to generate business of around US $700 million, with the presence of 190 exhibitors and more than 70 aircraft in the static display area of the fair.

That’s not to say business aviation in Brazil is without its challenges – for instance there is a well-documented need for greater investment in airport infrastructure (Brazil’s passenger traffic has doubled over the past decade and while the country officially has over 4000 airports less than a quarter of this number have paved runways).

Chapman Freeborn’s Brazil team will be demonstrating their aircraft charter expertise alongside leading private jet manufacturers and other aviation industry professionals – and hopefully LABACE will provide the perfect forum to discuss some of these key opportunities and challenges. You can find us at booth #3018.

To find out more about LABACE 2012 click here 

LABACE Photos © Zote Cine Video – Edson Kumasaka